Casey HighfieldSplit
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Split Watches

Identity / Motion

A full brand spanning over a year, across print, digital, photography, 3D and website. Designed to be tactile, raw, and unapologetically authentic, a year of cutting, scanning, blurring, and tearing.

Building a brand that reflects Split’s mission: bringing mental health conversations to the forefront, without hiding behind polish or perfection.

Role

Lead Design & Creative

Credits

Casey Highfield
Design & Motion
Rory Stiff
Design & Motion
Phoebe Leadbeater
Design
Ben Williams
Design
Toby Causton
3D Artist
Lucinda Gosling
Strategy Partner
Digby Baer
Strategy
Max Quinn
Web Development
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